BMW boss Zipse warns: e-mobility alone leads to the dead end!
On June 16, 2025, the German Chamber of Commerce in Salzburg celebrated two anniversaries with BMW boss Oliver Zipse and discussed the future of the automotive industry.

BMW boss Zipse warns: e-mobility alone leads to the dead end!
On June 16, 2025, the German Chamber of Commerce in Austria (DHK) celebrated two significant anniversaries: 50 years of Matineee and 70 years since the re -establishment in 1955. The festive event took place in the residence in Salzburg and attracted around 180 guests from the economy. A highlight of the event was talking about Oliver Zipse, the CEO of the BMW Group. He emphasized the relevance of openness to technology and innovation for the future of the automotive industry. In view of the current challenges, ZIPSE warned that e-mobility should not be seen as a sole solution, since this view could lead to an economic dead end. Instead, he advocated a wider technological approach until the 2030s.
ZIPSE emphasized the economic interdependencies between Austria and Germany, in particular the contribution of the engine plant in Steyr. As part of his explanations, he found that climate protection, economy and competitiveness had to go hand in hand. Far from the industrial perspective, Zipse emphasized the need for renewed innovation spirit in Europe in order not to fall back in global competition with the USA and China.
political stability and transformation in Europe
Hans Dieter Pötsch, President of the DHK, joined Zipse and also spoke about the transformation that is necessary to maintain Europe's innovative strength. Political stability was highlighted by both as the cornerstone for positive economic developments. Zipse expressed concern about the abuse of economic relationships as a means of pressure in politics. He appealed to the need that European economies bundle their strength to support open trade and stable value chains.
Salzburg's mayor Florian Kreibich also had their say and referred to the positive trade figures between Austria and Germany. The event had set a strong signal of cooperation through the meeting of numerous high -ranking business representatives and decision -makers.
The role of the energy transition
Another central point in the discussion was the German energy transition. According to the International Energy Agency (IEA), the development within Germany is rated as positive, since progress in the expansion of wind and solar systems continues to be recorded. In a recent report, however, the great need to catch up in the traffic sector is highlighted, where funding for e-mobility is required. The IEA sees heat pumps and district heating as essential options for the decarbonization of the building sector and criticizes the demand for openness to technology because it could slow down progress. The need for stable regulatory framework is considered crucial for investments in renewable energies.
The IEA has given concrete recommendations to optimize the efficiency of the electricity system and to increase energy security. These include, among other things, the faster expansion of storage technologies and the promotion of low -emission hydrogen technologies in order to achieve the goal of climate neutrality by 2045. This shows once again how closely economic and ecological issues are linked and how important a common European approach is to master challenges in energy policy.
The framework conditions of political and economic events are crucial in order to remain competitive in a rapidly changing global environment. Both ZIPSE and IEA emphasize that long -term strategies and respectful use of technological developments are necessary in order to continue to be successful in the future.
For detailed information on developments in German energy policy, readers can report the [international Energy agency] (https://www.bmwk.de/de/de/Pressemitteilungen/2025407-international-energieagentur-empf-deutschland-Energende--s-EnergieSchieben- und competition- und-competitionfahinkeit-zu-nutzen) as well as FOCUS. Information on the anniversary celebrations of the DHK can be read on Leadersnet.