NÖ Health Agency wins Voices award for innovative app communication!
NÖ Health Agency wins Voices award for innovative app communication!
Berlin, Deutschland - On June 29, 2025, the Lower Austrian State Health Agency (LGA) in Berlin was awarded the prestigious "Voices" award for its outstanding digital employee communication. The award ceremony took place during the Voices 2025, the largest conference for corporate communication in German -speaking countries, in which over 2,000 participants took part. The LGA received the award in the "Best Employee App Strategy" category for its innovative communication tool "LGA Update" that was launched during the pandemic.
The "LGA Update" has proven to be a decisive information platform for daily communication among the approximately 28,000 employees. The app not only offers access to important specialist organizational documents, but also connects various professional groups within the state health agency. The charging functions include digital service recording and the possibility of making vacation applications directly via the app. In addition, users can access daily and weekly newspapers as well as specialist journals.
digitization in healthcare
Governor Johanna Mikl-Leitner emphasized the central importance of digitization in healthcare and underlined that innovative communication solutions such as the "LGA Update" are essential for improved internal communication. In their speeches, the state councils Christiane Teschl-Hofmeister and Ludwig Schleritzko emphasized the importance of transparent and effective communication for employee loyalty. Over 20,000 employees regularly use the app, which illustrates the success of this strategy.
In addition, an expansion of the app is planned, in which individual versions for each location are to be developed that integrate regional content. Board of Directors Gerhard Dafert was proud of the award and emphasized that the LGA will continue to endeavor to efficiently spread relevant information and promote employee engagement.
challenges and trends in communication
The results of the Voices 2025 also showed some challenges. Dr. Martin Böhringer, CEO von Staffbase, pointed out that confidence in managers is currently at a low point and that internal communication is under pressure. Tools such as AI, Chatgpt and Chatbots revolutionize the way companies communicate, but there is often a lack of a clear communication strategy. Frank Wolf, co-founder of Staffbase, emphasized the importance of transparent communication in the context of AI applications.
In a constantly changing digital environment, effective communication and employee engagement are crucial for the success of a company. Flexible working hours and home office require a redesign of internal communication strategies. Factors such as transparency, trust and active listening are indispensable to promote a positive work environment and increase employee loyalty.
managers are required to develop communication strategies that include both corporate news and everyday content in order to regain the trust of employees. In order to measure the effectiveness of communication, various KPIs, such as the response rate and opening rate, can be used. Regular surveys help to evaluate employee satisfaction and commitment.
The award of the Lower Austrian State Health Agency leads the company to the head of internal communication in the health sector and paves the way for future innovations in digital employee communication.
For more information about the Lower Austrian State Health Agency and your award, please click on Landes Health Agency . Details on the Voices 2025 conference can be found at Staffbase . General information on digital transformation and employee communication are available on Dreher Consulting .
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Ort | Berlin, Deutschland |
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