Live better together: UNIQA starts a moving campaign in Austria

Live better together: UNIQA starts a moving campaign in Austria

UNIQA today launched its new advertising campaign under the motto “live better together”, which conveys a clear message: With community and support, challenges can be overcome more easily. This innovative campaign, which will be played in 14 markets such as Austria, Bulgaria and Switzerland, is aimed directly at different target groups and uses emotionally engaging stories to demonstrate the benefits of insurance benefits. The central goal of the campaign is to provide security and support and to make you feel like you are not alone ots.at reported.

As part of this campaign, everyday situations in which UNIQA supports people are shown in short, emotional clips. Instead of contemplative scenes, the focus here is on positive and inspiring moments that aim to make it easier to deal with life's challenges. The campaign also launches at the same time as calling on people to take an active part in improving their lives and encouraging them to take responsibility for how press-news.uniqagroup.com highlights. From June 15th, the campaign will be present on TV, digital media as well as on posters and large surfaces.

A strong common symbol

UNIQA emphasizes the power of community and reflects current social issues such as environmental problems and diversity in its new spot. The advertising shows people taking active action in everyday life to bring about positive change. For example, you see a mother fighting for her sick child and a couple cleaning up on a littered beach to highlight responsibility for the environment. These representations are not just advertising, but an invitation to work together for a better life. UNIQA also focuses on sustainability and plans to implement the entire campaign in a climate-neutral manner, which underlines the company's success in combination with social responsibility.