Travel Tuesday: New bargains conquer the European travel market!

Travel Tuesday: New bargains conquer the European travel market!

Europa - The Travel Tuesday, which follows directly on the discount battles of Black Friday and Cyber Monday, takes place today on December 3, 2024. Global travel fans can look forward to unbeatable offers, because this day of action offers the opportunity to benefit from attractive travel prices. Originally from the USA, the Travel Tuesday in Europe is still a relatively new trend. An article from the New York Times from 2018 reports that the Hopper booking platform observed increased booking behavior directly after Thanksgiving, which led to the introduction of a special day of travel to attract further bargain hunters. So it is not surprising that some European tour operators take up this day and offer good offers for flights, accommodations and package tours, such as OE24.at reported.

cyber Monday breaks records

At the end of the Cyber Monday, a new record emerged: The analysts from Adobe estimate that consumers spent up to $ 13.5 billion-which made this day the biggest online shopping day ever. This exceeds the $ 10.8 billion, which were output on Black Friday. Over 8.7 billion dollars had already been spent until 6:30 p.m., and the intensive shopping hours were still imminent. According to ABC News , many consumers were able to get the top sales between 8:00 p.m. and 10:00 p.m.

The most popular articles on the cyber Monday included Bluetooth headphones, electronics, toys and clothing, with 54.8 % of the purchases made via mobile devices. This shows a trend towards mobile payments that ensured almost $ 4.76 billion in sales. The offer “Buy now, later pay later” enjoyed increasing popularity and was about one billion dollars. The entire online editions for cyber Week, which includes the period from Thanksgiving to Cyber Monday, is expected to achieve $ 40.6 billion, which represents an increase of 7 % compared to the previous year.