Companies in transition: How cultural change ensures success!

Companies in transition: How cultural change ensures success!

Demand on global markets, especially in China, is weakening, which poses major challenges for German companies such as the automotive industry and mechanical engineering. Many companies now urgently need to adapt their cultures and structures in order to remain competitive Bietigheim newspaper reported. Entrepreneurs are required to involve employees more closely in decision-making processes and to reduce bureaucratic obstacles. The key to increasing productivity lies in a high-performance culture based on commitment, teamwork and clear goal orientation. It is important to create flatter hierarchies and allow teams to work in a self-organized manner in order to achieve efficiency increases of up to 20 percent.

Pressure to change and corporate culture

Companies are now faced with the task of putting new concepts into practice more quickly. The traditional focus on technology and precision will no longer be sufficient; Agility and customer focus are crucial to remaining successful. The ability of employees to adapt is becoming increasingly important, especially in times of rapid change. According to a survey by Porsche Consulting, only one in two employees is willing to show additional commitment. In order to overcome these challenges, employees must develop solutions together and actively contribute the strengths of each individual, as do the Business knowledge platform highlights.

Another aspect that plays a role are cultural differences in the teams. The Masculinity Index (MAS) illustrates that different societies prioritize different values. In highly masculine cultures like Germany, the emphasis is on assertiveness and success, while in less masculine cultures, empathy and social support are emphasized. In order to remain successful in competition, companies must develop not only technologically but also culturally and better understand and integrate intercultural differences.