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Porta sold to XXXLutz: upheaval in the furniture industry!
On January 7, 2025, porta announces its takeover by the XXXLutz Group in order to secure the future of the group of companies.
Porta sold to XXXLutz: upheaval in the furniture industry!
In a significant corporate change, the XXXLutz Group has announced that it will take over the traditional furniture brand porta. This decision comes after almost 60 years of business. The families who own porta have placed responsibility for their life's work in the hands of the furniture giant in order to secure the long-term future of the corporate group. This information comes from 5min.at, which emphasizes that the takeover still requires antitrust approval and that it has been agreed not to disclose the purchase price.
Paul de Jong, managing director of porta-Holding, expressed optimism about the agreement: “With XXXLutz we have found a partner whose setup and locations complement the porta group of companies.” The takeover also brings with it some changes: the founding families Gärtner and Fahrenkamp will be leaving the company, but have emphasized that this step, although difficult, is necessary in order to secure the best development opportunities for the group of companies. Thomas Saliger, XXXLutz company spokesman, praised the combination of stationary retail and a strong online shop in order to meet the challenges of growing online retail, as can be read on the XXXLutz Group website.
From a small company to an international furniture giant
The XXXLutz Group, founded in Haag am Hausruck in 1945, has developed over the decades into one of the largest furniture retailers in the world. With a focus on success through expansion, the company has steadily increased its market share and is now active in numerous countries. Möbelix was founded as a subsidiary in 1989, followed by an expansion into Germany in 1990. XXXLutz currently operates over 370 furniture stores in Europe, including Germany, the Czech Republic and Slovakia, and has established itself as the market leader in Austria, according to the report on xxlgroup.com. This takeover is therefore a further vertical step towards consolidating market shares and ensuring competitiveness in the furniture trade.