Wine industry in turmoil: Trump's customs threats threatens winemakers in Austria!
Wine industry in turmoil: Trump's customs threats threatens winemakers in Austria!
The ProWein, the largest trade fair for wine producers and buyers worldwide, is currently taking place in Düsseldorf. However, the mood at the fair is anything but euphoric. According to noe.orf.at , only a little more than 180 winegrowers from Austria registered, while there were still 360 a few years ago. The declining wine consumption, which is caused by overproduction and low prices, especially from large export countries such as France and Spain, causes unrest among the winegrowers.The current situation is also tightened by the impending tariffs of US President Donald Trump to European wines. Trump plans to introduce tariffs of up to 200 percent to wines and sparkling wine from the EU. Experts such as Johannes Schmuckenschlager, President of the Austrian winemakers, do not believe that this will happen because the demand for European wine remains high in the United States. If the tariffs are actually introduced, this would particularly affect large producers in France and Italy and could lead to a collapse of the wine industry, which would also endanger Austrian winemakers, as burgenland.orf.at
The effects are already noticeable; Many export companies have announced that they put their business on ice due to the uncertainty. Ludwig Holzer, managing director of the winegrowers Krems, reports that their customers in the USA hesitate and ask for patience. Nevertheless, the industry continues to hope for the special qualities of the Austrian wine varieties such as Grüner Veltliner and Zweigelt to survive in international competition - despite the tense market situation and the impending tariffs.
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Ort | Düsseldorf, Deutschland |
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