Customers use e-prescription: Smartphone becomes a recipe must-have!

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Customers in Germany prefer to use their smartphone app to redeem e-prescriptions at Redcare Pharmacy.

Customers use e-prescription: Smartphone becomes a recipe must-have!

Sevenum, the Netherlands (ots)

The online pharmacy Redcare Pharmacy is experiencing a real boom! Customers in Germany now prefer to use their smartphones to redeem e-prescriptions. Almost all orders are completed digitally and the growth in this area is breathtaking!

With the new CardLink solution, everything is lightning fast: simply hold the health insurance card up to your smartphone and the e-prescription will be loaded into the Shop Pharmacy app. This innovative process is attracting more and more users, so that downloads of the app increased to around 415,000 in October - a doubling since the introduction of the new function in May 2024!

Digital revolution in the recipe world

The numbers speak for themselves: 90% of prescription orders at Redcare Pharmacy are already completed via the app! *Olaf Heinrich*, CEO of Redcare Pharmacy, is pleased with the rapid increase in Rx orders, which have grown by a whopping 134% in the last month. From January to October 2024, the market share of prescription drugs in Germany doubled! This shows how much customers value the advantages of the e-prescription – a completely digital “patient journey”!

Redcare Pharmacy, founded in 2001, has established itself as the leading online pharmacy in Europe and is now active in seven countries, including Germany and Austria. The company offers more than 150,000 products, from over-the-counter medications to beauty and care items. The wide selection and focus on pharmaceutical safety make Redcare the first choice for many healthcare seekers.

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