The future of marketing: How Ai revolutionizes communication!

The future of marketing: How Ai revolutionizes communication!

in Vienna, the AI ​​roadshow took place in the renowned House of Communication, which focused on the use of artificial intelligence (AI) in marketing. Organized by Vienna Nord ServicePlan, Mediaplus Austria and Plan.net Austria, the event attracted numerous marketing gods of leading Austrian companies that search for answers to pressing questions: What specific solutions does AI offer today? How do AI agents change communication with customers and within the companies? The experts from the ServicePlan Group from Munich and Cologne brought valuable insights into the potential of AI for marketing organizations.

innovative solutions and case studies

The interactive event consisted of several parts that illuminated the fundamental importance of AI, practical case studies from the production industry and the possibilities of "Ai Agents". Sebastian Bayer, CEO of the ServicePlan Group Austria, explained that brand managers are often looking for ways, increasing efficiency in speed and costs and optimizing the workflows. Investments in AI should help customers on their way to the future of communication. The focus is on the AI-controlled use of existing assets and the complete new creation of campaigns.

Marc Schnitzler, Managing Director of ServicePlan Make, emphasized how important control and interaction between mechanical work and human thinking are. The innovative generative KI SP Gen AI optimizes all aspects of the production process and ensures significant cost savings of over 25 percent. Yves Bollinger, General Manager Plan.net Studios, concluded with the reference to the advantages that companies can receive through the use of AI agents: tailor-made, brand-compliant solutions based on corporate values, and the creation of a network from several agents that take on various tasks enable personalized and efficient processes. According to medianet. to promote technical exchange under one roof to develop outstanding campaigns.

The concept of the "House of Communication" combines creativity, media and technology, which makes Vienna Nord Service Plan one of the most creative agencies in Austria. As House-of-communication.com , the agency strives to serve individual needs of its customers through completely integrated solutions.