Charles Leclerc inspires with pop-up piano bar before the start of the F1 season!

Charles Leclerc inspires with pop-up piano bar before the start of the F1 season!

An exciting partnership was announced on March 3, 2025 between renowned whiskey label Chivas Regal and Formula 1 star Charles Leclerc. How ots.at reports, Leclerc will become Chivas Regal's global brand ambassador and is celebrating with an exclusive pop-up piano bar event in Melbourne on March 11. Here the talented pianist and composer, who has developed his musical skills in recent years, brings the worlds of whiskey and music together.

The event takes place shortly before the first Grand Prix of the season and is accompanied by the demonstration of exceptional cocktails created especially for the event. Nick Blacknell, Global Marketing Director of Chivas Regal, said: “The 88 notes of the piano perfectly parallel the 85 flavors of our iconic Chivas 18 Year Old, showing how music and whiskey combine passion and precision.” Customers and happy fans can look forward to a unique evening with Leclerc, where a special appearance by the racing driver is also planned yahoo.com reported.

An evening dedicated to music and whiskey

The event, known as Leclerc’s, will take place for one evening only and aims to celebrate the creative synergy between Leclerc’s musical ambitions and Chivas Regal’s prestige. “Success means hitting the right notes – on and off the race track,” said Leclerc. This event symbolizes the start of a promising, long-term partnership between the Scottish whiskey maker and the F1 champion, aimed at promoting personal goals and creative endeavors.

For a chance to win a spot at this exclusive event, fans can enter a raffle that runs until March 8th. Chivas Regal and Charles Leclerc invite fans to define and celebrate their personal achievements as they relive the first of many shared moments.