Price fight in the supermarket: Hofer and Lidl reduce prices drastically!

Price fight in the supermarket: Hofer and Lidl reduce prices drastically!

NRW, Deutschland - this day, May 30, 2025, the price movements in the food sector are of great interest. The discounter Hofer and Lidl in particular react to the continued changes in the market and significantly reduce prices for numerous products. According to Oe24 , Hofer will reduce prices for many items by up to two euros. These price cuts primarily affect the own brands, whereby coffee is offered by up to 16.6 % cheaper. At the same time, Lidl lowers the prices for twelve coffee items by up to 17 %.

These measures are a reaction to the drastic increase in food prices, which has increased by around 30 percent since 2021. According to the Consumer Center NRW are high energy, fertilizer and feed prices as well as an increased minimum wage and the lack of work for this inflation, all of them Food groups comprises.

special price reductions and actions

The price reduction at BIPA is also particularly noteworthy, where over 300 products are sold by up to 27 % cheaper on the occasion of the 45th anniversary. Among other things, this includes the hip child food, which is 15 % cheaper, as well as Nivea Body Care products and toilet ducks, which also give in to the price. In addition, SPAR offers more than 100 products as part of discounts, including the joker campaign with 25 % savings.

Consumers are encouraged to pursue the price developments carefully, since they often rely on price comparisons and cheaper offers to reduce their expenses. This is shown by the Statista , which emphasizes that the proportion of consumption expenditure for food has decreased in recent decades, while the costs for living and energy have risen sharply.

background of the price developments

The price volatility in the food sector, especially butter and other basic foods, is further influenced by various external factors. Price fluctuations have shown since the beginning of the Ukraine War in February 2022 that uncertainty in the supply and demand is a persistent problem. The butter price, which has been cheaper in the meantime, has attracted more concerns in the past few months, which is causing additional worries, such as the Consumer center In summary, it can be said that despite current price reductions, the long -term challenges of food price development and their causes, such as energy prices, climatic conditions and market conditions, remain present. Consumers are advised to proactively search for price comparisons to find the best offers in this restless market situation.