Hotel renovations in the trend: This is how companies secure their future!

Hotel renovations in the trend: This is how companies secure their future!

Ilmenau, Deutschland - In 2025, there are significant changes in the hotel industry, which are characterized by a clear trend towards revitalizing existing hotel properties. According to OTS New buildings in many areas are considered economically unattractive. Companies in alpine regions are required to strategically invest under volatile market conditions.

The revitalization of hotels, which not only ensure competitiveness, can be revitalized as a central economic necessity, but can also represent an important differentiation feature. In view of the fact that some federal states no longer allow new hotels, the relevance of these strategic measures will increase in the coming years. On average, the renewal of a hotel room can increase the average daily rate (ADR) by up to 20 %, so Chosen by Architects .

investment strategies and costs

The investment strategy for renovations varies depending on the hotel category. The following investment heights are recommended for modernization:

• economy: 8,000–15,000 €
• Midscale: 20,000–40,000 €
• upcale: 50,000–90,000 €
• Luxury: up to € 120,000

In addition, the costs for common areas such as Lobbies or Spas can be considerable and cost up to € 500,000, especially if high -quality sauna landscapes are set up with pools. Technological investments, from IT infrastructure to fire protection, can even take up to 1 million euros.

The costs for revitalizations in 2025 are influenced by various factors, including price fluctuations in building materials and complicated official requirements. Despite falling key interest rates, the financing is made more difficult by stricter credit tests and higher equity requirements.

sustainability and digitization

The trends in the hotel industry for 2025 are increasingly relying on sustainability and digitization. The industry has already proven to be adaptable to challenges in 2024, and experts demand that hotels use their digital opportunities to meet the increasing expectations of the guests. According to Hotelinide , digital tools and innovative ideas are crucial in order to achieve personalized stays and reach new target groups.

A new guide to the Hotel Real Real Working Group offers practical tips for planners and investors, whereby 'building in the stock' is called imperative. The guide includes topics such as building law requirements, fire protection and profitability considerations to offer investors and project developers orientation.

Ultimately, the developments show that strategic renovations and focus on existing hotel properties not only ensure the competitiveness of the companies, but at the same time represent an answer to the challenges of today. The combination of investments in the substance, consideration of ESG criteria and a clear focus on digitization will decisively shape the future of the hotel industry.