Christmas magic in Austria: Samsung brings beats and joy!

Christmas magic in Austria: Samsung brings beats and joy!

This year's Advent season had a special shine - thanks to the rousing Samsung Bells & Beats Roadshow. From December 3rd to 14th, the magnificent Christmas truck toured through five Austrian cities and transformed popular locations such as Schönbrunn Palace in Vienna, Martin-Luther-Platz in Linz and universities in Graz, Innsbruck and Salzburg into vibrant worlds of experience. The roadshow shone with DJ sounds from well-known artists such as Camo & Krooked, Laura Sierra and the Dream DJ Team, who put the audience in the Christmas spirit with dazzling beats, it was reported Samsung News.

Interactive experiences and fundraiser

But the roadshow had much more to offer than just entertainment! As part of an impressive fundraising campaign, Samsung supported the “Licht ins Dunkel” organization with every visitor who took part interactively in the event. 5 euros were donated for each interaction, resulting in a total of 20,000 euros. This significant sum was ceremoniously presented at the tour stop in Vienna by Marvin Peters, Director Mobile of Samsung Austria, and will benefit various associations in Austria that are committed to the mental health of children and young people. The exciting “Circle to Search with Google” function, which enabled visitors to intuitively find information about images, videos and texts, was also enthusiastically reported Medianet. highlighted in her article.

The innovative combination of technology and festive atmosphere attracted visitors not only with competitions and prizes, but also with creative features such as a karaoke station and a photo box. Participants also had the opportunity to try out the latest Galaxy S24 series and win prizes such as the Galaxy Flip6 and other surprises. This created an unforgettable Advent experience that inspired the community and continued to bring joy. Samsung's roadshow not only represented a festive end to the year, but also sent a strong message of social responsibility in the midst of the festive celebrations.