Mukbang craze: dangerous eating trends and their consequences for young people!

Mukbang craze: dangerous eating trends and their consequences for young people!

In social media, Mukbang videos in which people consume large amounts of food are a global trend. This phenomenon has become particularly popular in South Korea, where it emerged from the gamer culture. An example of this is the Turkish Tikot Efecan Kültür, who died at the age of 24, which illustrates the potential dangers of this trend. Experts warn that the extreme portion sizes shown in these videos are unrealistic and bring about health risks. Oe24.at also reports that the eating habits have led to health emergencies.

The Professor Christina Holzapfel from the Technical University of Munich emphasizes that Mukbang trends often go into extreme competitions and emphasizes the high risk of imitation, especially for fake videos. Against this background, she emphasizes the need for education about nutritional trends to protect and clarify consumers, but without acting with the index finger raised.

influence on nutritional behavior

A current study from South Korea shows that 70.6% of young people consume Mukbang and similar formats. This investigation showed that 13.2% of young people watch these videos more than five times a week. An alarming aspect is that 27.6% of the respondents have been negatively influenced by Mukbang and Cookbang in their eating habits.

The study correlates frequently with a lower consumption of fruit and vegetables as well as an increase in fast food consumption and the likelihood of trying out unhealthy methods for weight loss. These results clarify that Mukbang and Cookbang are common among Korean adolescents and are related to unhealthy eating habits. Future research should examine the influence of these formats on the health of the audience.

health consequences and media influences

The problems arising from Mukbang are not limited to South Korea. Globally, many young people developed unhealthy eating habits during the Covid 19 pandemic, which could increase the negative effects of Mukbang. An investigation as part of the 2022 Adolescent Health Behaver Survey reports on an increase in fast-food consumption and the drop out of meals, which is a higher risk of overweight leads.

The study also emphasizes that rising Mukbang viewing times are connected to unhealthy eating patterns. Participants who often looked at Mukbang reported a higher consumer rate of high -calorie, processed food and showed a deterioration in their eating habits.

The spread of mukbang content not only requires new approaches to media literacy, but also an increased discussion about health and nutrition. It is essential to offer young people the information they need to make informed decisions and avoid health risks. The combination of increasing popularity of Mukbang and inadequate media regulation shows that there is a need for action here.

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