Media professionals demand strong support for quality journalism!

Media professionals demand strong support for quality journalism!

The Austrian media landscape faces decisive changes, especially with the move in of the new government. In a current exchange with leading media representatives, prominent voices expressed their wishes and expectations for future media policy. According to leadersnet , it was clear that the focus must be on a return of the income from digital tax in order to strengthen the industry sustainably. It is about 120 million euros that should be used to promote newspapers and private radio stations.

ORF general director Roland Weißmann emphasizes how important a robust dual media system with quality journalism is for democracy. He demands stable framework conditions from politics that enable the further development of the media landscape. Clemens Pig, who was recently confirmed as APA CEO for another five years, calls for holistic support for the media, including the necessary infrastructures and technologies such as artificial intelligence. This is crucial to strengthen the role of the media in democracy, as well as bpb.de to inform about important events and to promote a critical public.

quality journalism in focus

The representatives of the media industry also demand that politics recognize the challenges of journalism. Jürgen Hofer, Publishing Director of Horizont, wants a clear media -political component in the new government, which recognizes the value and achievements of the domestic media sector. Entrepreneurs like Rainer Nowak from the Kronen Zeitung demand clear guardrails and funding opportunities to strengthen Austria's media location. Helmut Schoba from VGN Medien Holding speaks for the significant support of the print media and a consolidation of its role in society. The importance of the media for democracy is undisputed and is also confirmed by Kurt Egger, media spokesman for the ÖVP, who considers diversity and stability in the media landscape to be essential.