Future of the bank branches: Oldenburger Sparkasse relies on innovative hybrid models!

Future of the bank branches: Oldenburger Sparkasse relies on innovative hybrid models!

The Landesparkasse zu Oldenburg (LZO) pursues an innovative approach in the banking industry by using hybrid sales formats to combine the advantages of inpatient branches and digital services. According to a report by The Bank Blog If the LZO remains firmly convinced that bank branches are by no means obsolete despite the progressive digitization. Instead, they rely on a modern branch world that offers customers both personal advice and digital services in order to meet their different needs. An example of this is the video overpatient service "Amelie", which enables customers to speak to experienced consultants easily via video telephony. This development has already led to 40,000 uses this year.

Solid business figures and growth

As part of the balance sheet press conference for 2020 lzo.com that the LZO has made considerable progress in recent years, including an increase in balance sheet total by 1.3 billion euros to a total of 11.6 billion euros. In particular, lending has received a remarkable increase with a record height of 1.96 billion euros. This shows the high trust of customers in the LZO, especially in uncertain times as during Corona pandemic. The LZO house bank role has proven to be particularly valuable during the crisis, since people increasingly learned to appreciate personal contact with their bank employees.

The LZO continues to promote digitization, which is reflected in a remarkable increase in online banking use. Over 267,000 private accounts are currently activated for online transactions, which makes up two thirds of all private grands. In addition, innovative payment solutions such as Apple Pay have become more important because customers are increasingly relying on contactless payment options. The commitment of the LZO for sustainability is also increasing to promote environmentally friendly investments with a clear focus and to support the customer as a partner in this transformation.