DM starts online pharmacy: Health at the push of a button in Germany!

DM starts online pharmacy: Health at the push of a button in Germany!

In the digital age, one of the most famous drugstore chains in Europe, DM, goes a brave step: From the second half of 2025, the company is planning to open an online pharmacy in Germany. This online platform will offer both over-the-counter and pharmacy to meet the growing demands of consumers, such as kosmo.at The company attaches great importance to cooperations with innovative startups that are supposed to bring fresh impulses to the health market. According to Sebastian Bayer, the DM marketing director, innovative approaches are to be seamlessly integrated into the business model.

These ambitions of DM are not only limited to Germany; In Austria, too, those responsible show great interest in the introduction of this online service. The plans already include close agreements with the German colleagues, in order to possibly also work in other markets. The digital transformation in healthcare could therefore affect not only Germany, but all of Europe, which is particularly relevant due to increasing online uses in the health sector. The market for digital health solutions is growing rapidly, as well as the current data from Statista underpinning. The exact market size is continuously valued by comprehensive analyzes, including consumption expenditure and internet penetration, and updated if necessary.

market analysis and forecasts

With a flexible modeling approach and the use of various forecasting techniques, DM is well equipped to help shape the digital pharmacy landscape. Inflation of online services, especially since Covid 19 pandemic, has a significant impact on health expenditure and access to medication. The digital health sector shows promising growth opportunities, whereby specialized data and market indicators are used to precisely evaluate the dynamics.