Kitzbühel: Anja Autenrieth's dream apartment and the secrets of the decoration queen
Anja Autenrieth, head of marketing at Sonnbergstuben, explains her creative hideaway in Kitzbühel and her passion for decoration.

Kitzbühel: Anja Autenrieth's dream apartment and the secrets of the decoration queen
In the snowy regions of Kitzbühel, Anja Autenrieth, the lively marketing director of the legendary Sonnbergstuben, attracts peace and inspiration to her stylish retreat. There, in her 90 square meter apartment, which she describes as her personal hideaway, the power woman finds strength for her creative plans and the peace she thought she had lost when the winter vortex rages around her. The TV journalist, who came to the charming ski resort more than a decade ago, is characterized not only by her hard work, but also by her unique sense of design. Her home features a mix of modern glamor and nostalgic memories of her time in Los Angeles with gold walls and iconic black and white photos of film legends like oe24 reported.
Autenrieth, who brings together the re-staged tradition of the Sonnbergstuben as a busy hostess with glossy magazines and television shows, also emphasizes how important the creative space for relaxation is to her. “I love being here in winter – in summer I like to be on my terrace with a view of the mountains,” she explains as she shows off her tasteful furnishings. When working on her talk shows, for which she regularly welcomes stars, there is no room for mental chaos - everything has its place. Her stay has not only private but also business significance, as she, as the central figure in the Sonnbergstuben, opens up what constitutes a spatial mix of tradition and modernity, as further information in her monograph shows amazon.com.au can be found.