Lidl Austria: With Rette-Mich-Sackerl against waste of food!

Lidl Austria: With Rette-Mich-Sackerl against waste of food!

Österreich - Lidl Austria sets a strong sign against food waste! From March 4, 2025, the innovative "Rette-Mich-Sackerl" will be offered in all branches. This new offer includes selected pastries from the previous day, which is sold for only one euro. With the purchase of a sack that contains four flawless biscuits such as Semmerl and Kornspitz, customers can not only save money, but also actively contribute to saving food. The saving per sackerl is between 30 and 70 percent, such as But that's not all: Lidl Austria also supports social projects in this campaign! From every “Retten-Mich-Sackerl” sold, ten cents go to the aid organization “Light into the dark”. This cooperation is characterized by social responsibility, because Michael Kunz, CEO of Lidl Austria, emphasizes that the fight against food waste has also had a positive impact on the environment. Mario Thaler, managing director of "Light into the Dark", emphasizes how important such initiatives are to help socially disadvantaged people in Austria. “ lidl has been a reliable partner in the support of social projects for over 15 years.

The start of the "Rette-Mich-Sackerl" marks another step in the comprehensive package of measures from Lidl Austria in order to reduce food waste. Since 2021, the company has been saving around two million kilograms of fruit and vegetables from the organic bin due to the "Retten-Mich-Box". Lidl wants to show through such programs that food rescue has both ecological responsibility and a social dimension to help people with poverty in society. So every sale of the sacks becomes not only a bargain for customers, but also to a valuable contribution to the needy.