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Prices are plummeting: Uber drivers in Zurich are fighting for survival!
Uber drivers in Zurich report drastic loss of income due to competition from Bolt. Price pressure and high demand characterize the situation.
Prices are plummeting: Uber drivers in Zurich are fighting for survival!
In the Zurich area, Uber drivers are currently experiencing a dramatic decline in their income. O., a driver with almost seven years of experience, reports a sudden drop in his earnings. While he used to receive 18 francs (around 19 euros) for a 10-kilometer journey, his income has decreased significantly since Bolt entered the market. While O. was used to Uber's usual price fluctuations in the past, he now draws attention to the sudden price drop that happened overnight without any notice, he said today.at describes.
The Estonian company Bolt, known for its low prices, is driving the competition forward. Patrick Frei, Bolt's Swiss boss, confirms the discounts and emphasizes the high demand that has led the company to also offer taxi services via the Bolt app. O. fears that Bolt's price-gouging strategies could lead to his financial downfall, as he is now forced to accept more trips in order to reach a net income of 4,200 euros - an amount he previously achieved with less stress and effort. Likewise, some of his colleagues have already started driving for Bolt to increase their earnings.
The pressure on drivers is increasing
With a net price of just one franc per kilometer, drivers are worried about their future. O. is critical of Uber's position and its lack of communication about the price changes. In a statement to watson.ch Uber explained that transportation services are seasonal and drivers have the freedom to adjust their prices. But O. sees this as unrealistic because higher prices would drive away potential customers.
In addition, it is not easy for Uber in Switzerland - here they face challenges such as a driver shortage and regulatory hurdles. Despite an increase in active users and drivers, Uber highlights the difficulties associated with its desire to expand, particularly in Geneva, where legal battles over the status of drivers are taking place. According to Uber, the average income of a driver is 26.81 francs per hour - but after deducting commission and other costs, drivers are only left with around 21 francs. The industry faces an uncertain future as competition from Bolt becomes more pressing.