Prices fall off: Uber drivers in Zurich fight for survival!
Prices fall off: Uber drivers in Zurich fight for survival!
In the Zurich area, Uber drivers are currently experiencing a dramatic decline in their income. O., a driver with almost seven years of experience, reports of a sudden waste of his merits. While he used to receive CHF 18 (around 19 euros) for a 10-kilometer trip, his income has decreased significantly since Bolt's entry into the market. When O. was used to the common price fluctuations from Uber in the past, he now draws attention to the sudden price reduction, which took place overnight without any announcement, as he did at describes.
The Estonian company Bolt, known for its low prices, is driving the competition. Patrick Frei, Bolt's Switzerland boss, confirms the discounts and emphasizes the high demand that the company has prompted to offer taxi services via the Bolt app. O. fears that Bolt's price dumping strategies could lead to his financial demise, since he is now forced to accept more trips to get a net income of 4,200 euros-an amount that he previously reached with less stress and effort. Likewise, some of his colleagues have already started driving for Bolt to increase their income.
The pressure on the drivers increases
With a net price of just one franc per kilometer, the drivers are concerned about their future. O. is critical of the position of Uber and its lack of communication on the price changes. In a statement to watson.ch said that the transport services were seasonal and that the drivers had the freedom to adjust their prices. But O. sees this as unrealistic because higher prices would drive off potential customers.
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| Ort | Zürich, Schweiz |
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