Ryanair revolutionizes flying: exclusive Prime subscription for frequent flyers!

Ryanair revolutionizes flying: exclusive Prime subscription for frequent flyers!

On March 24, 2025,

Ryanair presented a new service called "Prime", which is aimed at frequent flyers. The paid subscription should offer exclusive discounts and costs 79 euros per year. By introducing these discount programs, Ryanair is part of the strategies of other low -cost airlines such as Wizz Air and Easyjet, which have established similar models. Members who travel regularly can benefit significantly from the new offer.

"Prime" enables its members to save costs a year on up to 12 flights. This can have a remarkable effect, since frequent flyers who fly at least once a month can save up to 420 euros. Even with only three flights per year, the savings exceed 105 euros the annual subscription costs of 79 euros, which makes the new service attractive for numerous passengers. For this, the members can benefit from advantages such as free seat reservations, preferred boarding and free travel insurance. Ryanair strives to limit the program to 250,000 members, whereby the registration via the website ryanair.com takes place and takes place according to the principle "First come, first served".

exclusive offers and amenities

The "Prime" subscription offers a variety of amenities that have been designed especially for frequent flyers. These include:

  • 12 exclusive seat offers per year (one each per month).
  • Free reserved seats.
  • Free travel insurance.
With these advantages, Ryanair not only wants to increase customer satisfaction, but also in competition with other airlines. The step of offering a subscription model shows that Ryanair endeavors to strengthen customer loyalty and to meet the changing needs of travelers.

The analysis of the best frequent flyer programs shows that the competitive landscape is highly competitive. Ryanair, together with established providers such as Lufthansa and British Airways, belongs to the airlines that try to use programnovations to strengthen their position in the market. According to The frequent traveller , Lufthansa with her status, premium and hon circle miles ranks first place among the best frequent flyer programs, followed by British Airways and Turkish Airlines.

The introduction of the "Prime" subscription could establish Ryanair as a serious competitor in the field of frequent flyer programs. The company is positioning itself strategically in the market in order to address both new and existing customers who often want to travel and benefit from the savings offered. With a clear focus on the price-performance ratio, Ryanair takes another step to optimize customer experience and to expand its presence in air traffic.

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OrtRyanair, Irland
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