Modehaus Fuchs in crisis: Reorganization or final end?

Modehaus Fuchs in crisis: Reorganization or final end?

The insolvency of the traditional company Modehaus Fuchs caused great excitement in the Mürztal. The owner Ronald Fuchs filed for bankruptcy in November 2024 and applied for restructuring proceedings without self-administration. Loud Krone.at Fuchs aims to serve over 140 creditors with a quota of 20 percent, with a decision to be made on February 26, 2025. Despite the difficult financial situation, Fuchs is optimistic and emphasizes: “There is no alternative.” The company, which has existed since 1914, has already taken the first steps towards restructuring.

Difficult economic conditions

According to information from the Alpine Creditors Association (AKV) A total of 41 employees are affected by the bankruptcy. With liabilities of around 3.3 million euros, the fashion house is fighting against declines in sales caused by the Covid-19 pandemic as well as increased inflation and competition from online retail. The required restructuring measures include, among other things, the closure of non-profitable business areas and comprehensive cost reductions in order to get the company on track.

The restructuring process could also involve the creation of a new business model, including the disposal of non-essential assets to cover ongoing costs. The insolvency administrator Dr. Helmut Fetz will lead the litigation and an initial review of the claims has already taken place. It remains to be seen whether Ronald Fuchs can save his company - time is short, but his will to continue is clear.