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Rosenthal in crisis: plant closure threatens 600 jobs!
The traditional porcelain manufacturer Rosenthal in Bayreuth is about to close a factory, putting 600 jobs at risk.
Rosenthal in crisis: plant closure threatens 600 jobs!
The traditional porcelain manufacturer Rosenthal, founded in 1879, is facing a dramatic future. The established location in northern Bavaria is in danger of closing, affecting around 600 employees. How Mercury reports, negotiations are underway between management and the union to decide which of the two plants in Selb and Speichersdorf must close. The company is forced to shut down one of the two production facilities in order to stabilize the economic situation.
The situation at Rosenthal is tense, as it is Mirror reported. Market dynamics have become more difficult and consumer behavior has changed in favor of cheaper alternatives from abroad. The challenge of dealing with high labor costs in Germany further exacerbates the situation, while sales figures are declining. The final decision on closure should be made by the end of January 2025. The company remains optimistic and intends to produce in Germany, even if this will involve structural and personnel cuts.
Rosenthal, known for its high-quality porcelain and numerous collaborations with artists, is struggling while the golden era of the German porcelain market seems long over. The pressure from international low-cost suppliers is leading the company into a crisis that threatens its existence.