Netflix senses chance: Formula 1 rights could change!

Netflix senses chance: Formula 1 rights could change!

USA - The streaming giant Netflix plans to boldly push into the world of motorsport while he is applying for Formula 1 US transmission rights. According to media reports, Netflix could end the previous dominance of ESPN in this area. The current rights are still at ESPN until the end of 2025, but the rumor mill is bubbling: According to a report by OE24 Contract misses what Netflix and other potential bidders now open up the opportunity to snap the transfer rights.

The successful connection from Netflix to Formula 1, which has been created by the documentation "Drive to Survive" since 2019, has been particularly interesting. This series not only increased interest in Formula 1 in the USA, but also addressed the audience in new markets, such as Motorsport-Magazin . Netflix could now try to secure the live rights to broadcast the racing events in real time in the coming months. For the streaming provider, the acquisition of the Formula 1 rights would not only be a profit, but also a logical expansion of its sports broadcasts, which already includes other media formats in addition to sports such as NFL and boxes.

struggle for the rights

The competition does not sleep-Apple should already have discussions about taking over Formula 1 rights. So far, Liberty Media has not reached an agreement with ESPN for his future contract, since an exclusive negotiation clause has expired. This opens up Netflix the opportunity to continue to the US market. Netflix also recently included Kate Jackson, who was previously responsible for Formula 1 transmission as Vice President of Production at ESPN, which underpins the ambitions of the streaming service. The question remains whether Netflix can actually win the race for the rights or whether other heavyweights are at the table, which are also interested in the premier class of motorsport.