King Charles raises royal documents for Unilever and Cadbury
King Charles raises royal documents for Unilever and Cadbury
London, CNN - King Charles III. has ended the royal warrants for Cadbury and Unilever, who own brands like Marmite and Ben & Jerry’s. This represents a setback for the well -known brands.
royal warrant: background information
Charles announced the second row of Warrants of his reign at the end of last week. With these warrants, certain brands and companies were recognized as royal suppliers, which allows them to use the Royal Arms on their packaging. However, the list did not include the British Chocolatiers Cadbury, who has kept a warrant since Queen Victoria's reign in the 19th century, as well as the British consumer goods group Unilever.
reasons for the termination of the warrants
No reasons for the cading of the warrants from Cadbury and Unilever were communicated, which corresponds to the royal protocol. Both companies had previously been criticized by the Ukrainian government because they continued their business in Russia after Moscow's large -scale attack on Ukraine in 2022. Charles' decision was announced six months after sending an open letter by activists to the monarchs, in which he was asked to revoke the warrants of these companies. However, there is no evidence that this was decisive for the decision.
history of the royal warrants
The Warrant system was launched in the 15th century to honor the suppliers of goods and services for the royal households of Britain. Over 500 brands and companies currently have Warrants, according to the Royal Warrant Holder's Association. These are awarded for a period of five years, and each warrant is checked in the year before the process.
reactions of the companies concerned
Mondelez said in a statement: "While we are disappointed not to be one of the hundreds of other companies and brands in the United Kingdom that have not received a new warrant, we are proud to have held one before, and respect the decision fully." Unilever said: "We are very proud of the long history that our brands have in the supply of the royal budget, and the warrants that were awarded to them during this time, most recently by their Majesty Queen Elizabeth II."
criteria for the awarding of Warrants
According to the website of the royal family, Warrants “cannot be renewed if the quality or supply of the product or service is considered inadequate, insofar as it concerns the respective royal budget.”
innovations and additions to Warrants
King Charles renewed warrants for companies such as Heinz, Nestlé and John Lewis. Queen Camilla also appointed seven new Warrant owners, including hairdresser Jo Hansford and Hutdesigner Philip Treacy.
campaigns against Unilever and Mondelez
The activist group B4Ukraine wrote an open to charles and asked him like mondelez and To delete the list of royal warrants. The group said: "The continued presence and financial support of these companies in Russia only serve to extend the brutal war against Ukraine."
Current situation of companies in Russia
Unilever announced in October that it completed the sale of its Russian subsidiary to the local manufacturer Arnest Group, making it its presence in the country. Mondelez runs three factories in Russia and sells his cookies and snacks there, despite boycotts and demands by employees, investors and activists. Last year the company said that it wanted to do its business in Russia independently and establish an independent supply chain.
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