Advent magic in Vienna: Old goods market is booming with heartfelt projects
Discover the boom in the Viennese used goods trade at Christmas time! Individual gifts, sustainability and support for a good cause – read more about this trend!

Advent magic in Vienna: Old goods market is booming with heartfelt projects
The run-up to Christmas in Vienna brings with it a noticeable increase in the number of visitors to the city's approximately 250 used goods stores and flea markets. More and more Viennese are choosing individual gifts that are not only unique but also sustainable. According to the Vienna Chamber of Commerce (WKW), old goods are becoming increasingly popular.
Karl Heinz Kremser, the chairman of the Vienna used goods dealers, emphasizes that the second-hand items tell a special story and have a personal touch. The shops feature a variety of items including home furnishings, homewares, ceramics and even fashion.
Sustainability and upcycling in focus
Why are old goods so popular? Not only because of their uniqueness, but also because they represent a sustainable and inexpensive alternative to new products. This upcycling concept is very trendy and reflects the current purchasing behavior of many people. Customers who shop in used goods stores contribute to environmental protection because they choose regional products and do not spend money unnecessarily.
Another important aspect of this initiative is the social commitment of Vienna's used goods dealers. This year, Christmas donations will go to the “Make-A-Wish Foundation Austria”, which fulfills the heartfelt wishes of seriously ill children. This campaign shows that retailers are not only interested in profit, but also in making a positive impact on the lives of families in difficult times.
Particularly touching is the wish of seven-year-old Jared, who dreams of visiting Disneyland Paris. Kremser says: “There is nothing more meaningful than bringing joy to children in times of crisis.” Supporting projects that help children and young people realize their wishes is of great importance to used goods dealers.
The wide range of items on offer from Viennese used goods dealers ranges from Art Deco to tableware, toys and ornaments. With around 480 dealers, 250 of whom work in their own shops, there is something for every taste. The used goods shops are not just a place to browse, they are also an important part of Viennese culture and community.
Viennese people who are looking for gifts during this special time can discover unusual things and do good at the same time. The combination of sustainability, uniqueness and social commitment makes the used goods dealers a popular place to go for Christmas gifts.