Advent magic in Lienz: A month full of festive highlights

Advent magic in Lienz: A month full of festive highlights

The Advent market in Lienz is back and promises an experience full of magic and traditional activities this year too. Oskar Januschke, the head of city marketing, was enthusiastic about the preparations. "We are proud that our standers open a day for a month," he said. The Advent market, which is officially opened on November 22nd, offers more than 60 events, including traditional Krampus parades and a crib exhibition in the town hall.

An unmistakable element of the Advent market is the multilingual night watchman Hannes Rohracher, who moves through the city with his lantern and halberd. "He is not only a information person, but also a popular photo motif," continued Januschke. The judicial opening will take place on Friday at 2 p.m. in front of Liebburg, and many visitors can look forward to the festive atmosphere.

economic importance of the Advent market

The Advent market attracts over 100,000 visitors annually, which has a strong impact on the local economy. Around 18,000 overnight stays were recorded in the pre -season, which is connected directly to the Advent market. This clearly shows that the market is not only a cultural but also an economic event for the region.

Franz Theurl, chairman of the tourism association, emphasized the cooperation with the local authorities. "A great praise to the mayor and the city. We were allowed to celebrate a joint success at the summer festival and will further expand our cooperation," he said.

a market for the community

also the Mayor of Lienz Elisabeth Blanik emphasized the importance of the Advent market for the city. "I am really looking forward to the quiet and contemplative time lying ahead. We organize the Advent market for the people in our city," she said. The market not only offers sales stands, but also the opportunity for social associations to present themselves and to generate revenues for their humanitarian projects.

Under the motto "Be a child again", the Advent market attaches great importance to tradition and regionality. This not only attracts locals, but also visitors from other regions who want to enjoy the special Christmas atmosphere. The mixture of a festive mood and cultural offers makes the Advent market a highlight of every winter season in Lienz.

The official opening of the Advent market on November 22 is one of the first major steps to the festive season. Reason enough to look forward to the upcoming events and the living community that this market brings.