The current cinema landscape: challenges and opportunities on site

The current cinema landscape: challenges and opportunities on site

The cinema experience has lived through many ups and downs in recent years, and the diesel cinema in Lieoch is no exception here. Despite the current films such as "Horizon" and the "Joker II", which will appear shortly, the economic framework for cinemas are anything but pleasant. Ernst Diesel, the part of a management duel with his brothers Wolfgang and Andreas, gave us some insights into the current situation.

At first glance, it may look as if the last film publications are a guarantee of full health insurers. But appearance is deceptive. According to Diesel, the current blockbusters are not the sales charms that the operators want. "Nothing of the current films attracts the audience to a large scale," Diesel clarified. This reality leads to a well -considered standstill in relation to planned conversions and extensions in the cinema that actually stood in the pipeline.

economic challenges

The economic situation of the cinemas is affected by several factors. An ever increasing competitive pressure, for example through streaming services and other leisure activities, plays a major role. Diesel explained that the number of spectators in recent years has declined sharply. Many people opt for the comfort of the home cinema, which strongly adds the cinemas on site.

This means that many cinemas, including in Lieoch, rely on financial support in order to maintain their mode of operation. "We have to strategically consider how we adjust our offer to remain relevant," says Diesel. Despite the challenges, the operator is determined not to give up the cinema in Lieboch. The conversations with possible investors continue to be held, but uncertainties remain a big topic.

Another point that was discussed in conversation is the predictability of investments in technology and comfort. Although many cinemas are trying to increase their standards and integrate new technologies, the uncertain economic situation holds many from implementing these plans.

This assessment of the market situation shows that a renewal of the diesel cinema cannot be realized so soon. "At the moment it would be irresponsible to make large investments," emphasized Diesel. The uncertainty about future income is the main reason for the restraint for planned conversions. Instead, the focus should be on stabilizing the existing operation for the time being.

The situation could be a book with many chapters, and hope dies last. The operators continue to endeavor to assert their place in the cinema landscape. "We hope for a turn for the better," Diesel concluded his conversation. It remains to be seen whether the diesel cinema will be able to win new spectators and to assert itself in the industry in the long term. For more information about the challenges in front of which the cinema is facing, you will find more on www.kleinezeitung.at .