ORF reaches historical records: 33.4% market share in May!
ORF reaches historical records: 33.4% market share in May!
Österreich - On June 2, 2025, the ots.at in May 2025 an impressive market share of 33.4 Percent achieved, with a daily reach of 3.485 million viewers, which corresponds to 46.2 percent of the total TV population. This number has been a new monthly record since 2016 and follows several significant records in the previous months.
significant increases in the main time prove the success of the ORF programs: ORF 1 increased its market share from 12.2 to 14.9 percent, while ORF 2 rose from 17.7 to 19.3 percent. This development is clearly shown in the number of spectators for May 2025.
most popular programs of the month
In May, the top programs included the news program "Zeit im Bild", which achieved 1.647 million viewers on May 8, followed by the Eurovision Song Contest (ESC) with 1.157 million viewers on May 17th. The number of spectators for the most popular programs are as follows:
| Platz | broadcast | transmitter | viewer
| |
|---|---|---|---|---|
| 1. | "Time in the picture" | ORF 2 | 1.647 million | 67% |
| 2. | "ESC: Songs 8 - 13" | ORF 1 | 1.157 million | 47% |
| 3. | "ZiB special: habemus papam" | ORF 2 | 1.132 million | 55% |
| 4. | "federal state today" | ORF 2 | 1.123 million | 55% |
| 5. | "Dancing Stars: The Finale" | ORF 1 | 849,000 | 38% |
| 6. | "The Rosenheim Cops" | ORF 1 | 742,000 | 29% |
| 7. | "The dead from Lake Constance" | ORF 1 | 723,000 | 25% |
| 8. | "Formula 1: GP of Italy" | ORF 1 | 716,000 | 46% |
| 9. | "Lena Lorenz" | ORF 1 | 669,000 | 26% |
| 10. | "ESC: Songs 1 - 6" | ORF 1 | 592,000 | 23% |
Significant number of spectators was also achieved at the ESC final evening: With 1.157 million viewers, the show reached a market share of 47 percent. It is particularly noteworthy that impressive market shares of up to 81 percent were achieved in the age group of 12 to 29-year-olds, which means that the event in this target group is particularly successful.
streaming numbers and event range
Media use in May also shows that the ORF programs had a comprehensive range. Streaming statistics prove 15.4 million net views and 455 million minutes of use. The live stream of the ESC final is particularly remarkable, which recorded an average range of 71,500 spectators.
according to Film.at not only was able to convince in Austria, but also reached a total of 8.55 million viewers in the first (including one), which increases the market share in Austria and Germany. These numbers reflect the ongoing interest in large TV events.
Finally, it can be seen that the ORF broadcaster group with a market share of 33.4 percent was able to further expand its leading role in the Austrian television landscape in May 2025. Despite strong competition, such as Servus TV and ZDF, ORF remains the dominant force in the home TV market, as well as the ORF Medienforschung . The development of the number of viewers and the success of the programs show that investments and strategic decisions pay off.
| Details | |
|---|---|
| Ort | Österreich |
| Quellen | |
Kommentare (0)