A look behind the scenes: training at Lidl in Rohrbach
A look behind the scenes: training at Lidl in Rohrbach
This week Lidl presented an exciting project in his market in Rohrbach that revolves around the training of young people. Under the title "Azubis lead a branch", those responsible had the opportunity to give the press an insight into the training and career opportunities in retail. Unfortunately, the trainees themselves remained in the background, which could be interpreted as a small mishap in public relations. Nevertheless, the company's representatives managed to illuminate important aspects of the industry.
The message was clear: In order to bring young talents to the company, an employer must offer promising perspectives in his training occupations. Even if the statement that the trainees are the "future managers" sounds very ambitious, it is important to take reality in a discounter. In most discounter markets, the trainees are not only given the basics of trade, but also the tools in order to be able to rise in a moving and demanding environment.
training content in focus
The topics that the trainees have chosen for their first seminars show that they are seriously dealing with their professional future. An essential part of the course were fundamental terms of retail, such as the inventory, which is clearly also linked to the topic of shop theft. Such practical content is crucial in order to be able to survive in everyday business.
The trainees could also not be deterred by the challenges of the profession. They dealt with specific aspects, such as the copies, which explain what is left when goods run or are no longer in demand. However, these topics, often considered boring, are of great importance for operational management.
The key figures that are important for the functioning of a supermarket were particularly noteworthy. These include, for example, the total sales, the number of sales, waiting times at the health insurers and the decisive customer satisfaction. Many of us are already involved in these figures while shopping, without any really noticing. But the Lidl teaching team not only conveyed the importance of this information to the trainees, but also showed the background and strategies of how they can contribute to operational efficiency.
The visit to Lidl in Rohrbach has brought a lot of new things for some participants. It turns out that the training in this industry is not just about selling and organizing goods, but also requires a variety of knowledge and skills that improve the experience for customers. The discounter thus plays a responsible role by making young people fit for the future.
It remains to be expected that such training projects are part of a wider strategy to promote young people in retail. Here it becomes apparent that the companies endeavor to form their trainees beyond the box and to make them fit for the challenges of the market. Due to this type of investment in training, Lidl can not only shape his employees of tomorrow, but also increase the quality of purchasing for customers.
For further information on current developments and projects in retail, See the current reporting at www.saarbruecker-zeitung.de .
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