Nienburg cheers: The coveted Garde-Bräu inspires the masses!

Nienburg cheers: The coveted Garde-Bräu inspires the masses!

In the heart of Nienburg it is bubbling! On the occasion of the 1000th anniversary of the city, the members of the "Blauen Guard" developed a special anniversary beer that has just been presented to the public. The demand is huge, and the special thing: The coveted Garde-Bräu will probably no longer experience the anniversary year 2025, so strong is the rush. "It is just cut away like warm cakes!" href = "https://www.dieharke.de/lokales/nienburg-lk/garde-braeu-hype-mier-bier-zum-stadt-jubilaeum-fx6zkxrw3rhdlirpxkq6k3sz4.html">. In order to secure the supply for the coming celebrations, a reorder at the Barre brewery from Lübbecke is already being planned.

a pleasure and a marketing offensive

The premiere of the Garde-Bräus was very interested in the Nienburg Advent magic, and guests can cost it next Friday and Saturday in the "Baba’s" restaurant at a special Garde Bräu party. Kenan Tiryaki, operator of the "Baba’s", is already thrilled: "I am not the biggest barre fan, but this beer tastes fresh and a bit bitter-really delicious!". Heinz-Dieter Wolter, 1. Capitan of the "Blue Guard", also describes the beer as mild and tasty, a real treasure for every beer drinking heart. There are also exciting marketing activities, such as a shoot for social media videos, to further increase the awareness of the anniversary beer.

A total of 500 liters were ordered in barrels and 6,000 bottles of Garde-Bräu, and the demand does not tear off. The “men's handbags”, which offers six bottles in a handy carrier for 10 euros, is particularly popular. "A madness of how people ride on us!" Said Corporal Christian Gohla. Another highlight of the advertising is a new song that captures the ideas and spirit of the "Blue Guard" and was published on social media. Currently, two thirds of the bottles have already been sold - it remains exciting whether the entire contingent will be sold out by Christmas. For the Nienburger it is clear: the Garde-Bräu is more than just a beer-it is a very special piece of home and tradition! The hype around the Garde-Bräu manifests itself not only in the high demand, but also in the enthusiastic response of the beer lovers who appreciate the anniversary beer, as well as describes.