Harrison Ford in the Scottish skirt: Whiskey advertising with cult charm!

Harrison Ford in the Scottish skirt: Whiskey advertising with cult charm!

Harrison Ford is not only a Hollywood star-he is now also the face of Glenmorangie! In the new advertising campaign "Once Upon A Time in Scotland" Ford shows his funny side and even wears a kilt. This amusing series consists of twelve episodes staged by the Australian actor Joel Edgerton. Ford is introduced to Scottish culture and not only brings his acting talents, but also his sense of humor, as krone.at reports.

discover the Scottish whiskey world

The shooting took place in the picturesque Highlands of Scotland, not far from the over 180-year-old Glenmorangie distillery in Tain. In one of the first scenes, Ford refused the cliché of an action hero and instead preferred to enjoy his whiskey sitting comfortably on the fireplace. In the next scene, he finally stands on a mountain with bagpipes and enjoys the Scottish tradition. "It was a pleasure to show that advertising could also be humorous," explained Ford during a press conference, as whismeMag.com in detail.

Caspar Macrae, CEO of Glenmorangie, expressed his enthusiasm for the collaboration with Ford: "He is a real icon and a real whiskey lover. Our campaign not only shows the whiskey production, but also the charming side of Harrison." Edgerton also emphasized that it was important to break the usual serious format of whiskey advertising and instead present an entertaining and accessible view of Scottish culture.

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OrtTain, Schottland
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