PSI 2025 in Düsseldorf: Trends and innovations for advertising textiles!

The PSI 2025, the leading trade fair for promotional items, incentives and merchandising, began on January 8, 2025 in Düsseldorf. The event, organized by RX, is considered the leading European trade fair in this area and takes place at the Düsseldorf exhibition center until January 9th. The fair places a strong focus on sustainable and environmentally friendly manufacturing processes as well as innovative advertising textiles.

A study by the Products Association International (PPAI) shows that the global promotional market market in 2023 achieved a volume of over $ 24 billion, with about 35 percent of the market volume on textiles. Petra Lassahn, PSI Director, emphasizes the importance of advertising textiles and finishing processes for brand messages.

highlights of the event

The textile village is presented in Hall 9, where the latest designs and trends in advertising textiles are shown for 2025. The exhibitors in the textile village include Cottonland Textiles, Dyckhoff, Gildan Activewear, Hip, Jerzees Europe, Kingly, L-Shop team, Mr. Socks, No Limit Textile Reduction, Promodoro Fashion, Quikflip, Rogac D.O.O., Setex-Textil Europe.

in Hall 11 there is a special show for refinement under the motto "Vive La France", where different companies present their innovative finishing techniques. Exhibitors in this special show include Epson Germany, Gravotech Group, Logotex Europe, Lynx Germany, Maegis, Melco International, Mutoh Germany, Print Equipment, Trotec Laser Germany, Walz Solutions, Witpac Germany and X-Tec Systems. Petra Lassahn emphasizes that the fair offers platforms for new business potential, while the special show demonstrates the latest progress in printing technologies, embroidery methods and engraving processes.

The fair is supported by several sponsors, including L-shop team, Gildan, Malfini and Giving Europe, which provide sustainable products for demonstrations.