Red Bull and Atlético Madrid: New era in football begins!

Red Bull and Atlético Madrid: New era in football begins!

Riyadh Air Metropolitano, Madrid, Spanien - The Spanish football club Atlético Madrid has concluded an important sponsorship contract with Red Bull, which will run by June 2027. As a new “official energy potion sponsor”, the Austrian company will enter into the first partnership in Spanish football history with a club, which gives this announcement a special importance. Loud EFE reported.

strong partner for large ambitions

This alliance will become an important part of the success story of Atlético Madrid in the future. The company's products will be available at home games and other large events in the stadium, which should significantly improve the audience experience. Mayo emphasized the determination of both sides to inspire fans with a combination of sports and entertainment. This merger is likely to open up new heights of visibility in sports business for both the Red Bull brand and atlético, in one of the most critical and competitive markets in Europe.