Wirting in the Christmas magic: Vienna's dealers rely on festive lighting

Wirting in the Christmas magic: Vienna's dealers rely on festive lighting

In the heart of Vienna, there is news that are important for dealers and visitors. The upcoming Christmas season, which is often connected to festive lights and a special flair, is now experiencing significant support from the city of Vienna and the Vienna Chamber of Commerce. While festive lighting plays an important role for many retailers, the city has announced that it will significantly increase its contribution to Christmas lighting.

Traditionally, the fourth quarter is of great importance for the Viennese dealers, since the greatest turnover of the year is generated here. In order to create an inviting atmosphere that attracts both locals and tourists, the support of the city is increased by 25 % of 75 % of the Christmas lighting costs. This decision was announced by Peter Hanke, the Vienna City Council for Economic Affairs and Finance. "Our goal is to let as many streets of Vienna shine as possible as possible in a festive shine," he said.

Details for financing

Common financial support is coordinated by the Vienna Business Agency. While the city and the Chamber of Commerce take on 75 percent of the expenditure for assembly, disassembly and storage of Christmas lighting, the remaining costs must be borne by the companies themselves. This increase in the cost section has a close connection with the positive perception of Vienna as an attractive business location. Walter Ruck, the President of the Vienna Chamber of Commerce, emphasized the importance of Christmas lighting by saying: "The Christmas lights of our city creates a pleasant atmosphere that invites both visitors and the local population to linger longer in the city."

Currently the planning for this year's Christmas lighting is in the approval phase. Although the exact number of illuminated roads has not yet been determined, it is expected that around 32 streets will be decorated as in the past year. This not only creates a festive atmosphere, but also an economic revitalization for business in the area.

In the context of these developments, it is easy to know that the city of Vienna and the Chamber of Commerce are determined to offer the dealers as attractive as possible. The Christmas season is often crucial for the sales balance sheet of many business. In this regard, the more intensive lighting will also help to make the festive days in the city even more radiant and inviting.

The initiative of the city and the Chamber of Commerce also plays a major role in the season of contemplation and consumption. The Christmas lights should not only give the streets a festive appearance, but also convey a feeling of community and joy, listening to happy music and discovering shops that invite you to linger is a striking feature of that time.

For more information on this topic, interested parties can see the current reports on dunav.at