VITA1001: Bio-vital coffee from Vienna conquers international markets!

VITA1001: Bio-vital coffee from Vienna conquers international markets!

Wien, Österreich - On April 29, 2025, the Vienna Bio-Food Trade Vita-Bio Food Trade E.U. Under the direction of managing director Gerold Helmut Jernej, several significant awards. The company's flagship product, the vita1001-organic vital coffee, which is enriched with Premium Reishi coffee, was particularly convincing and won, for example, as part of the Luxlife-Magazin The award for "Best Organic Mushroom Caffe - d.a.ch. “.

In the past two and a half years, Vita1001-organic vital coffee has earned special attention because it has received a total of three awards and two awards. These successes illustrate the high quality and the continued growth of the company:

• Lux Food and Drink Awards 2024: Best Organic Mushroom Coffee Brand 2024 - D.A.CH. & Best Organic Medicinal Mushroom Extract Wholesaler 2024 - D.A.CH. (December 2024).
• Bio-product of 2025: nomination (gold status) for Vita1001-DC-EC-10-Decaf organic vital coffee in wood fiber espresso capsule (November 2024).
• Lux Food and Drink Awards 2023: Best vital mushroom and health coffee trade company 2023-D.A.CH. (September 2023).
• Bio-product of 2024: nomination (gold status) for Vita1001-EC-10-Bio Vital coffee in wood fiber espresso capsule (November 2023).
• Top1-New Mass 2022: VITA1001-EC-10-Bio Vital coffee in wood fiber espresso capsule (September 2022).

focus on healthy organic food

Vita was founded in 2014 and has been pursuing the goal of offering high-quality, health-promoting organic products. The vita1001 - organic vital coffee is characterized by its acidity, which makes it suitable for people with coffee intolerances and for health -conscious consumers, including sports and vegetarians and vegans.

The developments in the organic sector correspond to a global trend that leads more and more consumers to sustainable and natural foods. According to an investigation by Innova Market Intights , the increasing consumer awareness of the environment and health are promoting the demand for bio-products. The trend shows that organic food is becoming increasingly popular due to their health benefits and sustainable growing methods.

sustainability in focus

More and more consumers are value for honesty and transparency - clear communication via sustainability efforts on packaging is important to them. 64% of consumers want direct information about environmentally friendly practices from brands. This trend is also reflected in the increasing number of bio-certified products that communicate clear sustainable messages.

The observations on organic product development show that global brands are increasingly oriented towards environmentally friendly cultivation methods. This is particularly visible in the product category of organic food, increasing the acquisition and appreciation of health and the environment. Future trends in the organic sector indicate that brands should invest in regenerative agriculture and implement circulatory economic principles in order to remain relevant in the long term.

VITA also shows a proactive approach in sales by looking for other sales partners in Austria, Germany and Switzerland to increase the reach of their biological products. The importance of these products is underlined by increased engagement in social media and through positive consumer reactions to the health advantages of organic food.