Mac Shirty opens the new location on South Tyrolean Platz in Graz

Mac Shirty opens the new location on South Tyrolean Platz in Graz

In Graz there is an interesting change in retail, because the gift shop Mac Shirty has shifted its location from Landhausgasse to the well -known South Tyrolean Platz. Before that, the purple store, directly opposite the Kunsthaus, was located on this square, but closed its goals on July 2 and moved to Enge Gasse 3. The move of the purple store was already shown in the display at the beginning of June, which caused questions about its successor.

This newcomer from Mac Shirty is an exciting development for downtown Graz, since the shop is now taking a new attempt in the former location of the purple store. The gift shop is already known to many Grazers from Landhausgasse 2 and is a contact point for gifts and creative articles due to its popular products.

The changes in retail

The purple store, which played a central role in the city center of Graz, moved to another street a few months ago, while Mac Shirty is now taking the chance to change in a location that comes up with lots of foot traffic and visibility. This location probably makes Mac Shirty benefit from the sparkling area and the proximity to other shops.

The starting situation is not unknown to the Graz, because it is not uncommon for shops in the city to change their locations to achieve new target groups or a better customer frequency. The choice of Mac Shirty to move into the still living and frequented area of South Tyrolean Platz testifies to a strategic decision to increase visibility and use the potential to increase sales.

This movement within the retail trade appeals to the dynamic environment in Graz, in which business is constantly on the move in order to meet the changing market conditions and the needs of customers. These are not only places for purchases, but also meeting points for society.