oe24.tv cracks records: strong spectator growth in March 2025!

oe24.tv cracks records: strong spectator growth in March 2025!

Österreich - The television station OE24.TV recently achieved impressive odds and is currently celebrating its strongest month in the history of the station. On Tuesday, March 26, 2025, a special program about the judgment against Karl-Heinz Grasser was broadcast. This reached a market share of 24.4 percent between 9 a.m. and 12 p.m. and made OE24.TV the strongest TV station in Austria during this time. In the evening, too, the broadcaster was able to record a market share of 11 percent between 11 p.m. and midnight and was the leading private broadcaster in the country, such as OE24.at reported.

for the entire March 2025, OE24.TV is located in the target group of 12 to 49-year-olds until March 25. This means a remarkable increase of 169 percent compared to the previous year. These figures come from the AGTTT/GfK Teletest and Evogenius Reporting, based on temporarily weighted numbers. The transmitter therefore speaks of a record month.

strong growth in June 2023

ots.at . Around 310,000 spectators watched OE24.TV every day, which meant a total of more than 1.3 million Austrians in June.

June 5, 2023 was the strongest day for the broadcaster when a special program for the SPÖ election chaos reached over 200,000 spectators and achieved a market share of 3.5 percent in the younger target group. In addition, five Fellner! Live duels convinced in June, each attracting over 150,000 TVs. In the federal states of Vienna, Burgenland and Styria, the market share was already over 2 percent, in Styria even at 2.8 percent.

television use in Austria

The development of OE24.TV is particularly important against the background of general television use in Austria. In 2023, the average TV use period was 176 minutes a day, a decline compared to 186 minutes in 2022. The stay of the TV active population was 264 minutes a day, which is an increase of 44 minutes since 2000, according to the orf . Despite the decline in the total use period, the daily range of television remains strong, with 4.9 million viewers, i.e. 64.3 % of the population from the age of 12.

In particular, television stations in Austria reach the highest ranges in Austria. On this day, adults look away an average of 202 minutes, which is 31 minutes longer than on working days. At the beginning of the year, the highest length of stay and range will also be determined, while the use tends to fall during the warm months.