Penny's comeback: Fresh products and record -loving in Germany!
Penny's comeback: Fresh products and record -loving in Germany!
Penny, Deutschland - in Ebenfurth opened the new Penny branch today and inspires 531 m² with a fresh range. The discounter chain is set to quality: fresh fruit and vegetables that are checked daily, as well as an in -house bakery that offers fresh bread several times a day. A meathauer on site also ensures top quality from Austria. This new opening is a significant step for the Region, since the discounter apparently focuses on regional products to ensure higher freshness and customer loyalty, as well as Noen.at reported .
But Penny not only drew attention to himself with the opening, but also through his status as Germany's most popular discounter. A current survey by the German Institute for Service Quality (DISQ) shows that the location was the decisive factor for around 84 percent of the respondents. It is surprising that the quality of the food is far behind: only 14 percent classify this as the most important criterion. At the same time, customers are mostly satisfied with the prices. The study also showed that there is great dissatisfaction, especially in meat and baked goods. Penny and his competitors such as Lidl and Aldi cut off differently here. Penny trumped his rivals in the "Quality of Food" category, while Lidl received better reviews regarding prices and product range, so
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Ort | Penny, Deutschland |
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