Woman at the top: Irina Andorfer leads Sport 2000 to new heights!

Woman at the top: Irina Andorfer leads Sport 2000 to new heights!

Laimgrubengasse 10, 1060 Wien, Österreich - The enthusiasm for winter sports remains unbroken! As Sport 2000 reports, high -quality skis and ski boots are the racers among the Christmas gifts of the Austrians this year: inside. Innovative models are particularly popular, including ski boots with the BOA closure system. Helmets and winter sports equipment are also very popular, while touring skis and cross -country skiing were less in demand this year. Irina Andorfer, the new managing director of Sport 2000 Austria, emphasizes that personal advice and quality in inpatient trade are crucial for success. "This development confirms that our targeted specialization strategy is the right way," says Andorfer, who also considers the snow conditions for the upcoming winter sports season. You can find details in an article by ots.at

For the first time, Irina Andorfer is a woman at the head of Sport 2000 Austria. Before that, she worked at the Oberalp Group and has now taken responsibility for 150 specialist dealers. Her focus is on essential topics such as positioning, international cooperation and digitization in order to assert yourself in competitive sports retailers. While Andorfer takes over the helm, Holger Schwarting, her predecessor, remains advisory in the background until the end of 2024. Under its leadership, the company took significant strategic steps, but it was confronted with bankruptcy due to economic difficulties. Thanks to the integration into the attorney Group, however, the company was stabilized, which also ensures the workplaces of the employees, as profit.com