Santa Claus under pressure: Rovaniemi is fighting over-tourism!

Santa Claus under pressure: Rovaniemi is fighting over-tourism!

in Rovaniemi, Finnish, the official home town of Santa Claus, is boiling with a festive excitement and an unprecedented rush of tourists. Here, Santa Claus resides in his holiday home on the Arctic Circle, where over 600,000 visitors flock to him every year to experience the magical Christmas village. This innovative leisure and recreation center not only attracts families, but also offers unforgettable experiences with husky and reindeer farms as well as many cozy cafés. During this high season, the eleven team of Santa Claus tirelessly works to sort and prepare thousands of desired letters, such as Oe24.at reported .

tourism boom and its dark sides

The emerging tourism boom not only brings joy, but also challenges. According to devdiscourse.com Rovaniemi 2023 an increase in overnight guests to 1.2 million Increase in almost 30% compared to the previous year. While business owners appreciate the economic upswing, residents express concerns about 'over-tourism', which could put a strain on the local infrastructure and living space. The new flight connections to Rovaniemi Airport from large European cities have further increased demand for accommodations.

Despite the economic advantages, critics require changes because the increase in short -term rentals displaces the local population and violates Finnish laws. It is called according to stricter regulations to protect the quality of life in this picturesque city on the Arctic Circle. While Santa Claus in the Christmas village ensures happy faces, the pressure of rising tourism could present the city before further decisions.