Eurovision 2025: Record numbers and Austria's JJ knocks everyone!

Eurovision 2025: Record numbers and Austria's JJ knocks everyone!

The Eurovision Song Contest 2025 took place on May 17th in Basel, Switzerland, and achieved the highest response in the history of the competition with a record range of 166 million viewers worldwide. The number of spectators among young people was particularly remarkable, where the market share in the age group reached an impressive 60.4%. This is an increase of three million viewers compared to the previous year, with some countries, such as Albania, Malta and Luxembourg, not incorporating into the statistics due to a lack of measuring instruments. According to vienna.at, the market share of the ESC has been in 37 participating countries, the highest value since 2004.

The number of spectators in Germany are also impressive. Around 8.55 million people switched on, which exceeded the odds from previous years. On average, 9,132 million viewers pursued the transmissions on TV, supported by 2.165 million calls in the event livestreams of the ARD Mediathek and on Eurovision.de, reported presseportal.de. The market share reached the highest level in 14 years with 46.8%.

the winner and highlights

Austria's representative JJ was able to win the competition with the song "Wasted Love". The victory with a total of 436 points marks the third first placement for Austria at the ESC and brings the country closer to other successful nations, such as Norway and Ukraine. Germany's duo Abor & Tynna secured the 15th place with her “Baller” contribution. This placement is a further evidence of the challenges with which German participants have been confronted in recent years, where the last places have often been occupied, such as Statista.com.

The event itself attracted many spectators, not only through the music, but also through the accompanying programs such as "ESC - The Countdown" with 5,266 million viewers and the "ESC - The Aftershow" with 3.001 million viewers. The market share among the young target group (14-29 years) even reached 78.8%, which underlines the attractiveness of the ESC in this age group.

digital reach and global interest

The digital presence of the event was also remarkable. Almost two billion posts, videos and stories were created during the competition, which indicates great interest in social media. The access to the Eurovision youtube channel was 369.5 million during the competition and represented an increase of 9.3% compared to the previous year, as Vienna.at reports.

The round-funcling landscape shows that, despite persistent global challenges, the ESC remains an important TV event. In 19 of the 37 ESC home markets, the market share exceeded 50%, fueled by the passion's passion and the high quality of the contributions. The highest market share was reached in Iceland with 97.8%, followed by Finland (90.5%) and Sweden (89.6%). In German -speaking Switzerland, the market share was 74.2%.

In summary, the Eurovision Song Contest 2025 in Basel shows that music can build bridges and that interest in this traditional competition remains high, despite the challenges in the changing media landscape.

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OrtBasel, Schweiz
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