Kiel against Leipzig: Is the Bundesliga thrilled with a gripping duel?

Kiel against Leipzig: Is the Bundesliga thrilled with a gripping duel?

In a current discussion about data protection and online subscriptions in German journalism, the focus is on the new “PUR-ABOS” of the big publishers. As Kicker , leading German news portals have introduced by the Austrian model, subscription variants that largely enable readers. These models were designed in response to recent changes to the General Data Protection Regulation (GDPR), which requires increased consent of users for personalized advertising. The success of the PUR subscription depends largely on the user acceptance.

, however, how netzpolitik.org is not all gold that shines. Despite the promises of the publishers to offer an advertising-free reading experience, tests show that considerable amounts of user data are nevertheless collected by tracking tools. The publishers use technologies that make it possible to pursue reader habits across various platforms, which seems questionable for many databically conscious consumers. While the subscription of the Standard.at actually dispenses with complete traceability, the subscriptions of mirrors and time show that the reality often remains behind the promises.

The introduction of this subscription models reflects the growing pressure on publishers to comply with both data protection regulations and to maintain their economic interests. The publishers fear that access to high -quality journalism is endangered without an appropriate monetary compensation. This dilemma illustrates how delicate the balance between economic survival and the rights of the user is. The topic will continue to play a central role in the media sector in the future.