Linde Verlag is celebrating its 100th anniversary: ​​a celebration of innovation!

Linde Verlag is celebrating its 100th anniversary: ​​a celebration of innovation!

On May 19, 2025, Linde Verlag celebrated its impressive 100th anniversary in the Vienna Museum on Karlsplatz. On this special occasion, around 400 guests from different areas such as business, science, finance and justice gathered to honor the publisher's entrepreneurial continuity and innovative strength. Michael Lang, a prominent speaker of the evening, presented the history of the publishing house and highlighted the central role of the specialist magazine SWK. Benjamin Jentzsch, owner and managing director, as well as managing director Mag. Klaus Kornherr also took the opportunity to address those present with welcoming words.

The festivities were moderated by ORF anchor Martin Thür and included a variety of program items. In addition to musical contributions, guests were served a flying buffet and an anniversary cake rounded off the festive ambience. There was also an art raffle to benefit the “Life Without Hospital” association, which underlines the publisher's social responsibility. Preparations for this anniversary have been underway since the beginning of the year, allowing the publisher to celebrate its diverse presence in the market.

The role of digitalization

In his speech, Benjamin Jentzsch emphasized the importance of digitalization and the need to develop new solutions to meet market requirements. Linde Verlag plans to introduce an AI-based research assistant in the fall that will offer modern support for experts. This is a further step amidst the ongoing digitalization in the publishing industry, which has been facing major challenges for years. According to a report by Techtag on the situation of newspaper publishers, traditional information gathering has been significantly simplified and accelerated through digital channels. Daily newspapers are no longer the main source of news, but are often used platforms for analysis and background information.

Publishers are therefore faced with the challenge of establishing high-quality, paid content in the digital sector. Michael Maurer, deputy editor-in-chief of the Stuttgarter Zeitung, reports on the significant changes that digitalization has brought with it, from the use of computer terminals in the 1980s to today's multi-channel organizations.

A look at the future

Despite the digital transformation, Maurer believes that printed newspapers will continue to exist in the future, albeit with declining circulation. Linde Verlag has so far successfully adapted to the changes and offers more than 100 employees a broad portfolio of specialist magazines, books and further training events. Klaus Kornherr noted that the company's strength lies in content and networking, which is of significant value for further development in a digitalized world.

The event on May 19, 2025 was not only a celebration of the past 100 years, but also a look into the future of Linde Verlag and the publishing industry as a whole. Further information about Linde Verlag's offerings can be found directly on their website lindeverlag.at.

This anniversary celebration illustrates both the success and continuity of Linde Verlag as well as the dynamic changes that the industry is experiencing. The publisher therefore remains an important player in the field of specialist publications and is actively present in the digital landscape.

According to Maurer, the Stuttgarter Zeitung offers readers interesting insights into the development of the media landscape. The path to the digital future will be crucial to reach younger target groups and ensure the relevance of print products.

You can find the full article and further details about Linde Verlag here: ots.at.

In addition, the digital change in the media industry is discussed in detail techtag.de thematised.