Cocoa price explodes: chocolate becomes more expensive, consumers are affected!

Cocoa price explodes: chocolate becomes more expensive, consumers are affected!

Österreich - ronaldo? Lionel Messi? No, today it's all about chocolate! The prices for cocoa have reached an impressive high, which affects the shelves of the supermarkets directly. As krone.at reports, Ritter Sport, Austria's third largest chocolate manufacturer, plans to increase prices for the middle of the year in the "low double -digit percentage range". This means that sweet gift ideas for Valentine's Day will now really go into money. According to the commercial association survey, every fourth of the chocolate intends to give away, but the wallets have to grasp more than ever.

The dramatic price increase is due: the cocoa harvest in West Africa, home of around 80 percent of global cocoa, has been shaped by failures in recent years. While the price for a ton of cocoa was around $ 2,000 in the past, it has now reached the dizzying sum of up to $ 11,000. Wolfgang Stöhr, the Austrian managing director of Ritter Sport, explains that the cost balance of the chocolate manufacturers is heavily burdened by such prices explosions, which leads to falling profits.

percentages and price increases

But not only in the chocolate world, new heights are reached. The use of percentage in business also plays a central role. In everyday life, be it when shopping or calculating discounts, the determination of percentages is indispensable. According to Extendoffice.com , percentages can be easily calculated in Excel, which is of great benefit, especially at price changes. Understanding and using these calculations becomes a decisive tool in our increasingly dominated world.

The situation is clear: rising cocoa prices and the need to calculate the costs affect consumers' purchase decisions. Since the profits of chocolate manufacturers come under pressure, it remains to be seen how far these price increases will actually affect end users. It could be a bitter sweet time for the chocolate fans.