Sagittarius Public Results: Growth through a new management team!
Sagittarius Public Results: Growth through a new management team!
Sagittarius Public Results, an established PR agency, takes an important step in your corporate development. On June 6, 2025, the agency reorganized its management structure and transferred five members of the management team to expanded responsibilities. This restructuring aims to promote growth, to consolidate the employee loyalty and to expand the market leadership, such as Medianet reported.
The new partners who will work in the extended leadership roles are Silvia Braunöck-d’orazio, Felicitas Herberstein, Lisa Koppitsch, Irene Makovec and Ludwig Reiter. Each of these partners brings specific experiences that are valuable to the agency. Braunöck-d’orazio has extensive knowledge of health, construction, law, economy and education. Herberstein, on the other hand, has a clear view of complex content and its structured communication.
expansion and diversification of services
The agency, which was founded in 2016, specializes in strategic public relations work. These include corporate and lifestyle communication, litigation-pri, crisis and internal communication. The area of crisis-PR shows particularly strong growth, and the agency is constantly gaining new customers. For example, Sagittarius Public Results was involved in communication around the cancellation of the Taylor Swift concert in Vienna, which further consolidated in crisis communication.
The agency currently employs over 30 people and plans to double the number of employees in the coming years. In the long term, the agency aims to employ over 100 employees. It looks after customers from various industries, including important companies such as Magenta, Raiffeisenbanken, the Rewe Group and Stadler Rail, which underlines their width and flexibility in the market spending.
crisis communication as a key competence
The relevance of crisis communication cannot be assessed highly enough. After the situation of Timothy Coombs, there are four basic strategies: "deny", "diminish", "rebuild" (renewing) and "bolstering" (defend). These instruments are crucial to react correctly in times of crisis and to maintain the company image. In particular, the strategy "Rebuild", which includes an apology and possibly compensation, is considered to be the most effective approach to regain customer confidence, such as Fuer-Gruender explained.
In view of the challenges associated with digital crises, PR agencies such as Sagittarius Public Results are indispensable. Companies have to react to social media in real time and offer transparency. A structured five-step plan for crisis management helps to minimize the effects of crises and maintain credibility. Pragmatic approaches and a clear risk assessment are also essential to be prepared for future crises, such as supplemented.Through proactive measures and preparation for potential crises, companies can strengthen their competitive advantage. Inadequate reactions can lead to significant sales losses and image damage. Therefore, clear messages and well-prepared communication strategies are of central importance for every PR agency.
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| Ort | Wien, Österreich |
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