McDonald’s Austria brings the Dubai Chocolate Donut to the branches!

McDonald’s Austria brings the Dubai Chocolate Donut to the branches!

Vienna, Österreich - A new culinary trend from Dubai has now reached the McDonald’s branches in Austria! The McDonald’s Dubai Chocolate Donut inspires with an irresistible combination of chocolate and a creamy pistachio-car fulfillment. The latest creations are now available, and not only for chocolate lovers - this sweet pleasure can only be found in the domestic restaurants for a short time. Tanja Wallner, Team Lead Marketing Dessert at McDonald’s Austria, describes the donut as a tribute to the most popular chocolate trend in the world. "Our Dubai Chocolate Donut is inspired by the viral chocolate trend and offers luxury in the Mäcci style," says Wallner. The donut is inspired by the hype about the Dubai chocolate, which causes a sensation worldwide, as vienna.at

To celebrate the market launch, the domestic musician and influencer Money Boy will act as an official donut ambassador. The rapper takes on a central role in a music video specially produced for this action, which comes up with a striking style and a portion of glamor - including Corvette and a lot of bling bling. The innovative donut, filled with crunchy pistachio elements, is not only a pleasure for the palate, but also a real eye-catcher who attracts all the attention, as can be read on the McDonald’s website. This taste luxury will surely attract many customers into the branches as long as the stock lasts!

The campaign around the Dubai Chocolate Donut reflects the current food trends and shows how strongly the concept of "luxury for everyone" is influenced by the speed of the fast food industry. And while the donut ends up on the Austrians' tables, it turns out that McDonald’s talented to combine the best of both worlds - unforgettable taste and exciting experiences!

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OrtVienna, Österreich
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