Heather Mills honors creative young talents at the Westfield Good Festival

Heather Mills honors creative young talents at the Westfield Good Festival

As part of the Westfield Good Festival, which took place in the Westfield Shopping City Süd from June 5th to 7th, 2025, the well-known environmental activist and ex-supermodel Heather Mills awarded the "Westfield Good Award". This award honors innovative ideas of young talents to promote sustainability in everyday life. Mills, which has been committed to ecological issues for years, emphasized the importance of the connection between the generations during the event in order to make sustainable changes. Arnold Schwarzenegger had previously given an inspiring speech at the "Austrian World Summit 2025".

A highlight of the festival was the upcycling design competition, in which students: Inside the Herbststraße fashion school. They presented creative designs that were created from 150 second-hand jeans donated by Volkshilfe Vienna Vintage Shops. The jury, which included well -known personalities such as Marika Lichter and Tamara Mascara, cited Ronja Helle and Stepan Targonin for their impressive creation.

diverse festival program

The Westfield Good Festival offered a comprehensive program that aimed to promote sustainable lifestyles and conscious consumption. On the three festival days, visitors were able to browse on a pre-loved fashion market, use repair stations and visit fashion shows. DIY workshops also took place that encourage creativity and should offer practical tips on the implementation of sustainable fashion practices. Zsolt Juhasz, General Manager of the Westfield Shopping City Süd, commented positively about the event and emphasized that the festival's goal was to inspire people for sustainable ideas and invite them to participate.

The current fashion industry has a significant impact on the environment, which underlines the need for movements such as slow fashion and upcycling. Slow Fashion emphasizes high -quality material and timeless designs as well as ethical production conditions. Individual and creative approaches are promoted that contribute to the appreciation of clothing and stimulate fashion. Upcycling, the recycling of old materials, contributes to reducing waste and resource conservation and at the same time offers creative expressions for designers and consumers.

The initiative of Heather Mills and the various program items of the Westfield Good Festival illustrate that it is possible to follow an environmentally conscious lifestyle and at the same time to promote creative expression in fashion. Such events play a key role to support the change towards sustainable consumption habits and inspire young talents.

Overall, this festival reflects the growing importance of sustainability in fashion and the responsibility that both consumers and manufacturers bear. Initiatives such as the Westfield Good Award not only sharpen awareness, but also the path for innovative and environmentally friendly ideas.

For more information: [Leadersnet] (https://www.leadersnet.at/news/90065,heather-mills-Ueberreichte- Sustainability Prize-an-jungeTalente.html), Just Deluxe, by Aylin Koenig.