Financial hardship: A third of the Austrians have less money!
Financial hardship: A third of the Austrians have less money!
The financial Situation of many people in Austria remains tense. According to the current Teambank- liquidity barometer , 29 percent of the population report less money than in the previous year. The more than 50-year-olds are particularly affected, 37 percent of whom experience financial restrictions. Households with an income below 1,000 euros also clearly feel the crisis, as over 50 percent report on a decline in their financial means.
Despite an inflation of an average of 2.9 percent in 2024 and a slight weakening last year, the pressure on many households remains noticeable. Only 25 percent of those surveyed were able to improve their financial situation compared to the previous year. Around 43 percent state to be stable, while a significant part of the population is fighting with financial challenges, especially older people and households with little income.
changed consumption behavior
In view of the tightened financial situation, many Austrians change their consumption behavior. A survey shows that 70 percent of the population buy used objects. Popular products are cars, motorcycles and clothing. Over half of the buyers of used goods save money as the main reason for your purchase. In addition, 87 percent of users are ready to accept gifts from second-hand, which is a sign of change in the perception of second-hand products.In addition, environmental protection plays a role for 40 percent of buyers, while 33 percent no longer want to acquire things. In households with a net income between 3,000 and 4,000 euros, 61 percent name the price as a decisive reason for purchasing. This shows that despite a certain financial scope, awareness and pressure to save costs are strongly pronounced.
market research and survey
The survey of 1,583 people aged 18 to 79 as part of the study was carried out by Yougov on behalf of TeamBank AG in January and February 2025. The results not only prove the tense financial situation of many Austrian households, but also reflect a change in buying behavior, which results from the need to get by with less money.
Overall, the data impressively show that the financial situation has deteriorated for a large part of the population in Austria. Even if some people in younger age groups assess their financial scope more positively- 38 percent of 18- to 29-year-olds express optimistic assessments- the seriousness of the situation in a large part of the population should not be overlooked. These developments are fundamental challenges for the coming months.
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| Ort | Österreich, Österreich |
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