WhatsApp remains favorite: Young people use social media more intensely!

WhatsApp remains favorite: Young people use social media more intensely!

Current surveys show that social networks are still centrally central in the life of Austrian young people. The youth internet monitor 2025, carried out by Saferternet.at, proves that the most popular service is WhatsApp, followed by YouTube and Instagram. With regular users, WhatsApp has increased by 11 percentage points and now takes first place in 87 % of young people. YouTube comes to 80 % and Snapchat for 74 % overall use, while Tikok is increasingly in focus with 72 %, such as The press reported. The new leader in the ranking is the Microsoft team app that use 35 % of young people, probably because of their integration into everyday school life.

Details on user behavior

The increase in the use of WhatsApp can be determined by innovations that imitate functions of other platforms, explains Barbara Buchegger from Saferternet.at. The replacement of the placements shows that Snapchat has moved up from fifth to third place, while Instagram has slipped to fourth place. The decline in use at Discord, which has lost 12 percentage points and is no longer part of the top 6, is particularly remarkable, which reflects the trend towards personal encounter after pandemic.

Another remarkable result of this study is that social networks have less and less gender differences. The most popular platforms have hardly any differences between girls and boys, especially on Instagram and Tikok, where almost the same number of users of both sexes are represented. This is also evident in the use of Chatgpt, a AI chat bot that 75 % of young people have already used.

The results reaffirm the continuous importance of social media for young people and throw a light on the rapid change in the digital landscape, in which platforms such as bereal are particularly popular, as well as DetailsOrtLaimgrubengasse 10, 1060 Wien, ÖsterreichQuellen

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